Objective
Close out the winter season by partnering with Skistar to activate the brand during a key Freeski event.
Date: 15.4 – 17.4.2024
Event: Brand Actvation
Number of attendees: 200+/-
Number of end consumers reached: 100
Event details
Now it’s the end of the season and Local Hero William Kvalfoss and Superstar and the best feeskier in the world, Birk Ruud host a event called WK x Bui$i Session together with our partner Skistar Trysil.
The snow park is rebuilt and William and Birk invite 30 of the best skiers and snowboarders from Norway to come ski the park. During these days the park is open for public and there is several events going on. Kids can ski with the pros. The pros have a show on the big jum etc.
We attended the event with branding over the whole park and in the bottom we also ha a test center where people could come and try on goggles and ask questions about our products.
There where also several of the Norwegian Oakley riders present at the event.
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