Vätternrundan – Motala, SWE

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Objective :
Sellout support in stadium pop up store for Vätternrundan.

Date: 7/6/24-9/6/24
13/6/24-16/6/24

Event: ​Bike/sellout

Location: Vätternrundan

Total Sales

QTY: 666pcs

TOTAL  SALES SEK: 417 205

With 16 000 participants and 315km long route makes Vätternrundan the largest road amateur race in the word.
Stadium builds up a big store in the centrum in motala with everything a cyclist could need for their journey. And of course we were a part of that expo with both oakley and bliz.

OAKLEY
SALES QTY: 221pcs

SALES SEK: 206 105

EW: 84pcs

HELMETS: 49pcs

APPAREL: 88pcs

BLIZ

SALES QTY: 445pcs

SALES SEK: 211 100

BLIZ LY

SALES QTY: 177pcs

SALES SEK: 73 739

+186%

TOTAL

QTY: 666pcs

TOTAL  SALES SEK: 417 205

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