Objective
Supporting our brand partner Graystone action sports providing branding, prizes and on site activation as part of the UKs biggest skate competition
Date: 22/6/24
Event: brand activation
Number of attendees : 500
Number of tees printed : 150
Details
Battle of the stone is the biggest UK skate competition held as an open all ages format culmination of the king and queen of the stone for each discipline (street and bowl) being crowned and prize money provided by Oakley
This year BOTS ran in conjunction with ‘coping festival’ an annual youth mental health charity event centered around the arts and skate community, we provided support on site in the form of t-shirt printing activation giving away 150 custom printed t-shirts of the battle of the stone x Oakley logo throughout the event
As well as the on site activations during the comp we also worked along side Greystone and ‘Coping’ to offer 150 free intro to skateboarding lessons for local kids throughout July 2024
The event generated a steady flow of people throughout the day in the form of both spectators and competitors however the success of the day can be attributed to the t-shirt printing which proved extremely popular among all the attendees and resulting in 150 custom tees being produced.
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